Job Title: Customer Manager
Salary Package: ₹25,000 – ₹35,000 a Month
Company Name: Hindustan Unilever
Job Location: Navi Mumbai, Maharashtra
Qualification : Graduate
- The Customer Development team in India is broadly split into General Trade and Modern Trade. General Trade contributes to 88% of HUL sales nationally. Winning in General Trade and MT is crucial in sustaining top-line and in ensuring competitiveness through growing market share nationally.
The Area Sales Manager is responsible for the company’s General Trade growth in a specific geography. The ASM manages customer infrastructure by ensuring distributors are in place and running efficiently, leads a team of 5 Asst WL1 Sales Officers/Executives and drives sales and execution metrics.
IMO, we should mention a point on how the Pureit ASCM role is much more entrepreneurial role than most other sales roles.
Customer Infrastructure: The ASM is responsible for ensuring that a robust Customer Infrastructure is in place in the territory. Distributors are appointed by the ASM wherever necessary and it is his/her responsibility to track their overall performance on key metrics. He/She monitors the financial health and profitability of all Customers and also negotiates TTS discussions with GTM Customers. The ASM also needs to step in from time to time to resolve customer issues which cannot be handled at a field-force level. Along with his team (FF) the ASM is also responsible for primary & secondary customer complaint resolution.
Growth & Execution: The ASM drives Top-line growth in the area and ensures all execution metrics are also in place. He is responsible for target splitting between sales officers and tracking them on a continuous basis. He will also need to monitor channel-wise and category-wise growths in the territory.